Project Objectives
The project aims to strengthen Wearable Robotics’ (WR) internationalization capabilities and proposes an integrated consulting process involving THREE BRIDGES, a Milan-based company with a proven track record in developing data sharing technology platforms and distribution agreements in the biomedical sector, with a focus on internationalization. (service B.3.2) The geographical focus on the Middle East and Far East markets will be complemented by the involvement of an international sales executive with twenty years of experience who will supervise the analysis and definition of the markets and players of greatest prospective interest (service C.1). The proposal will be completed by WR’s participation in the ARAB HEALTH 2024 and 2025 trade fair at the ITALIA PAVILLON base in Dubai. WR will also be present at other international trade fairs in the sector, such as MEDICA, a leading event in the sector held annually in Dusseldorf (service C.2).
